1. Capitalize on money illusion (and take a step toward eventually dispelling it) by having the Tooth Fairy leave 1000 Korean Won rather than 1 US Dollar.
  2. Security teams employ hackers to find flaws in their software before taking it live.  Marketing teams should hire comedians to find potential bastardizations of new brand names/marketing campaigns under consideration.
  3. I would like to see brain images of pianists while they play.  How does hand independence work in the brain?  Are both sides continuously active or is the brain switching back and forth monitoring the hands separately?
  4. Even though I am the game theorist my wife does all the bargaining because she is better at “acting” irrational.
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