You receive a notice in the mail reminding you that your subscription to Food and Wine Magazine is about to expire. Don’t miss out on everything you have come to love about Food and Wine Magazine, renew today!
I received one of these last week. Thing is, I don’t subscribe to Food and Wine Magazine and I never have. Still, for the briefest moments I think I did start to worry that I would miss out on everything I love about it.
In the end, I didn’t “renew” but I would bet that lots of people do.
Cheap Talk 
3 comments
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June 28, 2011 at 2:06 pm
Alan Gunn
And the notices you get from the magazines you do take sometimes arrive a year or so before your old subscription expires.
June 28, 2011 at 2:35 pm
dalek
This isn’t *really* example 73, is it?
June 28, 2011 at 10:56 pm
Chakolate
Are you sure it actually was from that magazine? If it included a link, was it a good one?
I often get phishing emails telling me my order is on its way, thank you for shopping with us, and the only way to contact the sender is to log in with my account number. Riiiiight.
Maybe they just wanted you to click the link and enter your cc number.